HDFC Bank To Donate Rs. 500 To PM CARES Every Time You Share AR Rahman's 'Hum Haar Nahi Maanenge' On Social Media

AR Rahman

As the Coronavirus scare continues to keep majority of Indians at home, music maestro AR Rahman has teamed up with several celebrated singers to salute the indomitable spirit of India and to spread hope and happiness, with his new single titled Hum Haar Nahi Maanenge. Made in collaboration with HDFC Bank, the makers want to urge citizens to donate to PM-CARES Fund to help the government fight this pandemic. The bank will also contribute Rs 500/- each time the song is shared on social media.

Composed by the Oscar and Grammy Award-winning musician, the  lyrics of the song have been penned by noted lyricist and poet, Prasoon Joshi. Popular crooners likes Clinton Cerejo, Mohit Chauhan, Harshdeep Kaur, Mika Singh, Jonita Gandhi, Neeti Mohan, Javed  Ali, Sid Sriram, Shruti Haasan, Shashaa Tirupati, Khatija Rahman and Abhay Jodhpurkar among others have lent their melodious voice to the soul-stirring song.

India's ace percussionist Sivamani, sitarist Asad Khan and bass prodigy Mohini Dey have also displayed their talent. The emotional track spreads positivity, hope and motivation in these difficult times and reminds everyone that we are all in this together. The song brings to fore the many moments of kindness, hope, support, courage and  care that are re-instilling faith in humanity during these challenging circumstances.

Talking about the song, Rahman said, "This song has brought all of us together for a noble cause and we hope it inspires the nation to come together too. Kudos to HDFC Bank for committing to donate to the PM CARES Fund for every share of this music video."

“It’s always great to collaborate with A.R. Rahman. We have created several memorable pieces of work. And I am glad that HDFC Bank is partnering us in these unprecedented times. Though this is not the most ideal of circumstances for creativity but as artists we have to break through adversity and catch the finger of hope. My poem is centered around the thought of the indomitable spirit of us humans. We have much to learn, but together we will surmount the odds, we won’t give up,” added Prasoon Joshi.

"As a socially responsible corporate citizen we want to do the best that we can for our nation. Music is universal, it lifts the spirit

and soothes the soul. Through this tribute we want to touch the heart of every person in the country and let them know that they are not alone. Together, we will emerge stronger. Right now, every contribution, bolsters the nation’s effort to fight the pandemic. We salute the undying spirit of our countrymen and reiterate our commitment to help and support to defeat COVID-19," concluded Ravi Santhanam, Chief marketing Officer, HDFC Bank.