'Kyaa Super Kool Hain Hum' Fetches 33 crores In One Week, Is A HIT
By Joginder Tuteja,MovieTalkies.com, 03 August 2012
These are turning out to be real good times for Bollywood. Bol Bachchan, Cocktail and now Kya Super Kool Hain Hum - Three different films catering to varied sensibilities have been accepted by the audience, and how. Kyaa Super Kool Hain Hum was always looking like a success in the making but its stupendous opening (of 23 crores) was reason enough to rejoice. Detractors though were busy writing obituaries as many were of belief that the so-called 'vulgar, disdainful and cringe worthy' film won't survive over the weekdays. None of this happened though as the film stayed on to be quite stable over the weekdays too.
Result? The film has now netted close to 33 crores in its first week, hence assuring itself a comfortable hit tag. In fact for both Riteish Deshmukh and Tusshar Kapoor, this is their biggest money spinner ever in a two hero set up. Though both of them have hugely successful franchises like Golmaal and 'Housefull' to their name, these have been three-four hero setups with Ajay Devgn and Akshay Kumar respectively leading the bunch. In case of Kyaa Super Kool Hain Hum though, the junior-most amongst the tribe have managed to find audience apne dam par which is double the reason for celebration for them.
The film will get impacted over the weekend though since Jism 2 is arriving with a good hype. Later in the middle of the week when Gangs of Wasseypur II releases (it arrives on a Wednesday), there would be further competition in store. However, this Sachin Yardi adult comedy is the kind of film that could fetch its loyal (college going) audience in days to come as well on a steady basis till Ek Tha Tiger arrives.
The job is done though with the milestone of 45 crores pretty much in sight. However for a 50 crore affair, Riteish and Tusshar would have to wait for another day. Not that they would complain as their film is now one of the top grossing success of the years so far and that too after being made at a throwaway cost.